Tag Archives: twitter

Lies, Damned Lies and Twitter Usage Statistics

Twitter users come in two colours according to recent reports: over-sharing or silent. Last week, audience research company Nielsen released figures suggesting an enormous polarity between active and inactive members in the UK. The graph shows that 79% of time spent on the site comes from just 7% of its members: Only poor MySpace has a [...]
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Wonky Rungs

Groundswell – the Forrester Research social media blog – has produced an update to its engagement ladder diagram: The diagram was changed to add in users of Twitter and other ‘status-update’ applications, most notably Facebook. Author Josh Bernoff notes that this group has a different demographic make-up to others: Conversationalists intrigue me. They’re 56% female, more than [...]
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News Comes From Newspapers Shock

When people were asked where they found out about news stories in a new Pew Research Center project, their answer was old media, predominantly newspapers. This is the headline table: Sector From Which New Information Reported (Six Key Storylines) Sector % of All Stories Print 48% Local TV 28 Niche media 13 Radio 7 New media 4 Source: Pew Research Center, January 2010
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Top Social Networking Websites and Forums

The latest data from Hitwise suggests that the battle between social networks is pretty much a one-horse race. Facebook wins. Top 10 Social Networking Websites & Forums – November 2009 Facebook gets four times the traffic of its closest competitor, MySpace. Twitter – so beloved of the media and apparently the word of the year – will [...]
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The Social Economist

The FT reports that The Economist plans to make headroads into social networks: The Economist newspaper plans to acquire 500,000 fans on Facebook and 750,000 followers on Twitter within six months, in another sign that traditional publishers are looking to social media as a substantial source of web traffic and new readers. via FT.com / UK – [...]
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Eatin’s Cheatin’ : The Backtype Plugin

I’ve recently installed a relatively new Wordpress plug-in from the good folk at Backtype. This is what it does: it scans the web, including social networks like Twitter and other blogs, for mentions of your post and draws those mentions in as comments on the post. This is a good thing in many respects. It helps [...]
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Islands in the Stream

Twitter is about the real-time web; being in the flow. Once you’re following more than 100 people, it becomes an entirely different experience to instant messaging or Facebook. It feels like one of those adverts for the Information Superhighway in the 1990s: people and objects and destinations rush by. Sometimes you’ll stop and check in, [...]
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Things You Shouldn’t Do With the BNP Membership List

1. Send it to everyone you know. 2. Make a Google Maps mash-up out of the data. Much of socialmedialand was rubbing its hands with glee this morning at the news that the British National Party’s membership list had been leaked on the Internet and was freely available for anyone to download. A lot of people were [...]
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