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Tag Archives: search engines
Don’t Be Evil
Life just got better. At the end of last week, Google announced that its personalised search had now become available to ‘signed-out’ users.
What does that mean?
Well, personalised search means that Google uses its history of what you have searched for before to provide more relevant results for subsequent search queries. It records everything you’ve searched [...]
Microo?
So Microsoft has tendered a bid to buy Yahoo! for $44.6bn.
I understand that Microsoft has to do something to build on its web strategy/presence. No-one uses Live Search, Live Spaces, or any of the rest. (OK. About one percent of people do). To build up any future trade for advertising, web services or development platforms, [...]
Glue, Web 2.0 and the Next Google
If you were a brand manager for an FMCG company – let’s say you look after Bostik, for the sake of argument – what would you be doing when it comes to your online strategy?
Well, you’d probably try to work out how Google works. You want to come top of the search results for things [...]
Lil’ Big Man
Heather Hopkins posts on the rise of UK rocker Lil’ Chris (the short kid in the second series of Rock School, UK TV viewers) from a search engine perspective and showing the impact of social networks. The graph really says it all:
There’s little to add to Heather’s excellent post, which I just wanted to draw [...]
Seeking Answers
Google Answers has been closed while Yahoo! Answers goes from strength to strength. The key difference between the two is that Google’s service paid vetted ‘experts’ to produce results, while Yahoo allows anyone to pitch in. The whole thing leaves a lot of questions.
I’m not sure whether the stats prove an uncomplicated victory for social [...]
Posted in business, social networks, web 2.0
Also tagged google, social-search, wikipedia, yahoo
5 Comments
Betting on Search
My post on Saturday about prediction markets being a useful way to access collective intelligence brought a response from Gary of Tall Street. Tall Street is a new search engine which operates a form of stock market on search results. You search for and add sites to the system and invest pretend money in the [...]
Googling for Answers About Web 2.0
For some reason, my request for a face-to-face interview with Larry Page and Sergey Brin was unsuccessful. Apparently, I needed to ask in 1996 to get an appointment any time soon. Nonetheless, the Google people were keen to answer my questions about the business. On the less positive side, I had to do the whole [...]
Web Loses Sex Appeal
The Sydney Morning Herald reports the sad news that the internet has grown up:
Sex and pornography have been trounced by business and e-commerce as the most popular internet search topics, new research shows.
In their mid-90s heyday, sex-related topics accounted for 17 per cent of web searches, but that figure has shrunk to an unsexy 3.8 [...]
Google’s Book Statistics
Heather Hopkins from Hitwise UK reports an interesting phenomena on Google’s book search. The company may have started to offer PDF versions of out-of-print books, a very encouraging move to be sure. But a significant proportion of users go from directly from book search to book shops. Heather reports: “Last week, 15.93% of downstream visits [...]
Yahoo! 2.0
Stephen Taylor is the RVP and MD Search & Search Marketing at Yahoo! UK. Before Yahoo!, he was the MD of Overture Europe. I, on the other hand, am a little-known hack from South West London with a penchant for strong lager and pizzas. Stephen may also like those things.
How are the new changes to [...]
