Update: Had a good chat with Daryl Wilcox, and it looks like we’ve come to a sensible compromise that will allow Tim to do his job and Response Source to maintain its purity. All’s well, etc.
My staff writer at NMK - Tim Hoang - works for the PR company, Rainier, as well. That’s always something [...]
Tag Archives: PR
Conflict?
December 14, 2007 – 9:16 pm
Clients in the Wild
November 15, 2007 – 11:37 pm
Just struck me, in a not-entirely-artificial way, that if you are interested in PR and the Web, as per the last post, then you ought to come to the event we’ve organised at NMK on Tuesday next week (20/11/07), ‘Clients in the Wild‘. There are about ten tickets left at this point, I understand. Click [...]
Why You Can’t Buy a Heineken in Second Life
October 24, 2007 – 8:05 pm
I’ve always been a bit of a sceptic about Second Life (posts passim, and I mean in its utility as a marketing vehicle for brands), and I won’t pretend otherwise despite a day of inspiration and intelligence at the Virtual Worlds Forum. Yes, I now understand a bit more about why brands have been [...]
Social Media Releases
December 8, 2006 – 2:57 pm
StoryCrafter, Edelman’s version of a social media press release service, has attracted a fair amount of attention. There’s no lack of good comments already out there, but the subject’s interesting to me, so I thought I’d pitch in too.
First a round-up:
Social media press releases are designed to give journalists and bloggers the elements of a [...]
More Word of Mouth
December 2, 2006 – 3:41 pm
Opening the WoM Communications conference, Steve Barton of Keevil Barton Kershaw talked about the reasons word of mouth matters more than ever. He cited research that states we receive over 3000 messages a day about products and services (source unknown, but I can believe it. Here is some info). We’re not able to process that [...]
What I Learned About Word of Mouth
December 1, 2006 – 7:24 pm
Thanks to Simon from Green for sorting me out a press pass to Word of Mouth Communications. A very interesting day which I thoroughly recommend the next time it comes around. I’m going to write about three cough… two of the presentations in three … two posts, to keep me stocked up with new material [...]
Flog More Stuff 2.0
November 27, 2006 – 6:18 pm
Public Relations in the Web 2.0 era? A new white paper has been produced by Squiz in association with Text 100 PR called Communications 2.0. It’s available here (registration required).
The paper discusses what Web 2.0 is, how businesses might adopt some of the approaches it brings, how their PR will change as a result and [...]
Why do PRs Blog?
November 8, 2006 – 12:28 pm
One of the things that really surprised me when I started blogging earlier this year was the number of PR people who are involved in it (big list here here). For some reason, I thought there’d be more journos doing it. But then, I suppose a lot of journalists have to blog for the publications [...]
Large and white; clean and bright
October 21, 2006 – 2:50 am
What is Edelman doing to repair the mess of the last couple of weeks? (Edelman, at the very least, sanctioned the undeclared sponsorship of a blog about travelling round the US and staying in their client’s, Wal-Mart’s, carparks. It also goes further). Richard Edelman posts tonight about a new series of initiatives:
# We are undertaking [...]
Flogging a Dead Blog
October 17, 2006 – 2:08 am
Late to this story. Sorry. Seemed a bit rumour-ridden earlier.
Richard Edelman has apologised on his blog for Wal-Mart-gate. Edelman PR appears to have aided in creating a faked* blog about a couple travelling across America, camping in Wal-Mart car parks along the way.
Edelman writes:
For the past several days, I have been listening to the blogging [...]
