I never quote Seth Godin. I find his stuff far too happy-clappy for my comfort zone (ach- another americanism!) Yet here I am: Seth on America choosing Neil Armstrong as their ‘moon landing guy’:
NASA did what many organizations do when picking someone to act as company spokesperson. They avoided risk, played it safe and chose someone who wouldn’t make a …read the rest of this article
Social tools, devices and web evolution are creating epochal change in media, society and business. The plan is to 
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