23 Actionable Lessons from Eye-Tracking Studies. An old post (well, Nov 13th), but one well worth reading when you’re designing a site. Here’s point number one as a taster:
Text attracts attention before graphics. Contrary to what you might think, the first thing users look at on a website isn’t the images. Most casual users will be coming to your site looking for information, not images, so make sure your website is designed so that the most important parts of your text are what is most prominent.
Virtual Hosting Blog » Scientific Web Design: 23 Actionable Lessons from Eye-Tracking Studies
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