A Second Slice of Social Media

June 23rd, 2007 → 3:12 pm @ Ian Delaney

Aussie PR bloggers Trevor Cook and Lee Hopkins have released the second edition of their e-book about social media, now updated to cover Twitter, Jaiku, Facebook and Second Life. As previously, it’s a free PDF download.

It’s a good read and covers some lesser-known (in the Northern Hemisphere) examples of brands and organisations using social media to engage with people.

Corporate Engagement: Second edition of social media paper released