Social Media Club
Attended the third meeting of the London social media club last night. It’s always good fun to meet like-minded people who are coming at the same issues as you from a different perspective. The group last night had a good mix of developers, PR professionals, hacks and consultants. Lloyd Davis led the session, which led to four different discussion groups based on different interests raised by the audience.
My own coterie was led by an interest expressed by Amit Kothari into the topic of attention. He was especially interested in the lifecycle of internet artefacts such as blog posts and YouTube videos. The topic ranged far and wide, but we kind of agreed that while text artefacts like blog posts appear to actually accrete value over time, thanks to the way Google works, video remains a bit of a mystery because it’s not so easily searched, and word of mouth appears to remain highly important to its dissemination. We thought flickr probably did a good job of ensuring that content gets immediate recognition and also lasting value thanks to the multiple levels of meaning that are added to images through tags, groups and comments.
We also started talking about the chances for a web OS, involving things like Google documents. I was quite surprised that most of my group – geeks to a man (and woman) – were quite sceptical because of trust issues giving Google control of your documents. I can understand that kind of distrust, but personally find the convenience and security (in the sense of backup, not access) means that these issues don’t ultimately prevent me using the service.
Time ended up quite short. Because it’s only the third meeting, a lot of time was taken up by introductions. In order to make these meetings have more value, I wonder if perhaps a set topic, guest speaker, demos from the developers and entrepreneurs in the club or even practical activities might be a good idea?
Left early owing to tiredness, only to find that high winds had wiped out the SW Train network. Much hilarity did not ensue.
Technorati: SMCLondon, Social Media, Social Media Club