Monthly Archives: October 2006

10 Free eBooks About Web 2.0

I expect you’re fed up of waiting for my book to appear. I know I am. In the meantime, stay up to speed and save money with ten free e-books about Web 2.0 and Social Media. In no particular order… 1) Social Media or, “How I learned to stop worrying and love communication” by Australian PRs [...]
Posted in blogs, web 2.0 | Tagged , , , , , | 32 Comments

links for 2006-10-30

Email with a journalist… – The Jason Calacanis Weblog “Blogging is already a business. Our company, Weblogs, Inc., is an eight figure a year business.” (tags: blogs business advertising Blogging) Back to School with the Class of Web 2.0: Part 3 The article covers: educational blogging, photo sharing, educational podcasting, wikis, video sharing, Web 2.0 courses, School 2.0, and [...]
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The Other Side of Remote Working

One of the frequently touted ingredients of Web 2.0 is the idea of the “web as platform”, and providing software as a service. In some respects, this isn’t a new thing at all. I got pitched the idea of using an ASP (application service provider) for the first time in 2000. Citrix was founded in [...]
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MySpace Doooomed. Allegedly.

The Washington Post has a story about youngsters leaving MySpace in droves that recently hit the front page of digg. And the WSJ agrees with a spookily similar story. Hang on. I recall reading another remarkably similar story four months ago [digg link - the newspaper has moved the piece]. I think these stories are largely [...]
Posted in social media | Tagged , , , | 6 Comments

Rules of Engagement

Some interesting discussion over the last couple of days about the necessity for a new kind of metric for measuring the effectiveness of blogs. Robert Scoble talks about the difference between getting page impressions (bad) and engagement (good): There’s another stat out there called “engagement.” No one is measuring it that I know of. What do I [...]
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Coffee with Julie Meyer

As I make my way down Cannon Street, I feel like death warmed up. I’ve had a bad cold for three or four days, and I’ve used the magical power of cigarettes to develop a simultaneous cough of room-shaking proportions. I’m off to see Julie Meyer at Ariadne Capital. Julie is perhaps best-known as the [...]
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links for 2006-10-25

Bad Language / The new marketing for beginners “From New Labour to No Logo, public cynicism about marketing techniques has never been higher. I went on a three-month search for businesses that go against the trend. I wanted to find out how companies can do marketing better.” (tags: marketing socialmedia blogs)
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A Good Blog these days is easy to find

Regular readers will have noticed my TheGoodBlogs widget on the side of the page. The idea is to form an ad-hoc blog network with other writers in your subject area. You promote their latest posts on your site, while they promote yours on their own sites. The group’s quality is monitored, so you don’t find [...]
Posted in blogs | 6 Comments